Websites, software and IT support built for growing Australian businesses.
Apex Tech Australia designs websites, builds custom software, automates the busywork and keeps your IT running — for established businesses and early-stage startups alike, in Adelaide and right across the country. We're also the team behind ROOO, a live South Australian rideshare platform, so you're hiring people who ship real, production software.
The team behind ROOO — winner of the Flinders NVI Bright Idea Award — as featured in
100+ projects delivered across websites, software and digital growth.
Apex Tech Australia supports businesses across different industries with website development, custom software, social media marketing and digital technology solutions.
One team for every part of your digital operation.
Stop juggling five different freelancers. We design, build, automate, promote and support — all under one roof.
Web Design
Fast, modern, mobile-first websites built to win trust and generate enquiries — anywhere in Australia.
Explore web design →Custom Software Development
Bespoke web apps, internal tools and platforms built around how your business actually works.
Explore custom software →Business Automation
Microsoft 365 and workflow automation that removes manual admin — quotes, onboarding, approvals and more.
Explore automation →Digital Marketing
SEO, Google Ads, Meta Ads and social media management that turn a great site into a lead pipeline.
Explore digital marketing →IT Support
Microsoft 365, cloud and day-to-day IT support so your team's tech just works — wherever you're based.
Explore IT support →Not sure what you need?
Book a free 20-minute consult and we'll point you in the right direction — no pressure, no jargon.
Book a free consultWe don't just build software for clients — we run our own.
ROOO is a live South Australian rideshare and mobility platform designed and built by the Apex Tech Australia team, and winner of the Flinders NVI Bright Idea Award. Running our own production platform means we understand uptime, real users and real deadlines — not just demos.
ROOO has been recognised, featured and supported across leading platforms.
As the technology team behind ROOO, Apex Tech Australia brings real-world experience in building, supporting and promoting a live digital platform.
City of Charles Sturt7NEWSMy Gigsters
Flinders New Venture InstituteABC Radio AustraliaGlam AdelaideBuilt for businesses at every stage — including day one.
Whether you've been trading for 20 years or you're pre-launch with a pitch deck and an idea, we've got a way of working that fits.
Established businesses
You already have customers, processes and a reputation — we help you modernise without disrupting what's working.
- Website rebuilds & ongoing IT support
- Automating manual, repetitive admin
- Steady, predictable support arrangements
Startups & founders
We've been in your seat — ROOO started as an idea, not a company. We know what it takes to get from concept to a live product people actually use.
- MVP builds to test an idea fast
- Investor-ready websites & pitch collateral
- Flexible, milestone-based engagement for early-stage budgets
Follow one project, start to finish.
Keep scrolling — this is the same process we run for every client, illustrated step by step. (Sample data below, not a real client's.)
Enquiry lands
A form submission or a phone call — either way it lands in one place, and a free consult gets booked straight away.
Fixed quote, same week
No vague estimates. You get a written price and timeline before any work starts.
We design & build
Regular check-ins while your site or software actually gets built — not radio silence until launch day.
Launch day
Live, tracked, and ready to turn visitors into enquiries from day one.
We keep it running
Ongoing support and automation so the busywork happens by itself, not manually, every time.
"Need a new website before our busy season — can we chat this week?"
Straightforward, project-based pricing.
Indicative starting prices below, based on current Australian market rates. Every project gets a fixed quote before any work begins — visit each service page for full detail.
Web Design
Small business websites. See full packages →
Custom Software
MVPs and internal tools. See full packages →
Digital Marketing
SEO, Google & Meta Ads. See full packages →
IT Support
Managed IT & Microsoft 365. See full packages →
Starting prices for the entry tier of each service — your fixed quote depends on scope. See each service page for full package details.
Trusted by Australian businesses.
"They rebuilt our website from the ground up and enquiries picked up almost immediately. Communication and overall process were smooth from start to finish."
Local Business Client
Website Development
"The team understood both the technical and commercial sides of what we needed — rare to find in one place."
Startup Founder
Technology & Strategy
"Our social presence finally looks and feels like a real brand, and it's actually bringing in leads."
Service-Based Business
Digital Marketing
Straight answers, no jargon.
How Much Does a Website Cost in Australia?
A 2026 breakdown of real pricing, so you know what to expect before you ask for quotes.
Read the guide → Business Automation5 Tasks to Automate First
Five automations you can set up using tools you likely already have in Microsoft 365.
Read the guide → Digital MarketingGoogle Ads vs Meta Ads
A plain-English guide to picking the right first platform for your budget.
Read the guide →Frequently asked questions.
Do you only work with Adelaide businesses?
No — while our office is in Adelaide, we work with businesses across Australia. Discovery calls, design reviews and support all run over video and phone, so location isn't a barrier.
How much does a website or custom software project cost?
It depends on scope. Visit our web design or custom software pages for indicative pricing, or book a free consult for a fixed quote.
Can you support us after launch?
Yes — ongoing support, IT support and hosting management are available for every service we offer.
What makes Apex Tech different from other agencies?
We build and run our own live product, ROOO, so we know what it takes to ship and support real software — not just a portfolio piece.
Ready to get more from your website, software or IT?
Book a free 20-minute consult — no pressure, just a clear next step.